Resume

EDUCATION

 

University of Arkansas 2006

Bachelor of Arts, Journalism with an emphasis in Advertising and Public Relations

Minor; Marketing

 

EXPERIENCE

 

Assistant Director of Alumni Relations, Rhodes College                                   November 2009 – Present

·        Migrate web content and online community to new online services vendor

• Develop, implement and maintain projects and content for the alumni website and online community through iModules CMS, adjustments through HTML when necessary
• Develop and implement a long-term and short-term marketing campaign for the alumni website and online community
• Collaborate with various departments and provide leadership for building/improving the Rhodes Career Network
• Represent the College at regional programs and Rhodes Chapter events
• Prepare office reports for the Alumni Executive Board and partake in committee work

 

Alumni Services Coordinator, Rhodes College                                                  July 2008 – November 2009

• Resolved constituents’ technical issues with the online community
• Developed new content and maintained Web pages for Constituent Programs including alumni chapter pages and Meeman Center for Lifelong learning pages
• Loaded Meeman Center classes for online registration
• Managed electronic communication for the Alumni Relations Office
• Coordinated promotional and logistical details for events sponsored by the Alumni Relations Office such as Homecoming, regional alumni events and meetings by working with campus departments  and staff as well as external vendors
• Represented the College at regional programs and Rhodes Chapter events
• Prepared site analytic reports for the Alumni Executive Board

 

Administrative Assistant, Office Team/ Rhodes College                                              October 2007 – June 2008

• Maintained online content for Constituent Programs
• Worked with Development to maintain alumni records in Banner database
• Generated congratulation and condolence letters to alumni to foster loyalty and encourage a mutually beneficial relationship
• Supervised student workers during office hours and social events
• Managed online services vendor contract Maintain budget and billing Alumni Chapters
• Coordinated mailings and booking of space for Alumni Chapter events

 

Marketing and Public Relations Director, For Business’ S•A•K•E                           January 2006 –May 2006   

• Improved and maintained online orders process and website content
• Developed a Public Relations division within the Marketing department to foster lasting relationships with current, past and future vendors by continuing communications and showing appreciation
• Sold, promoted and controlled inventory of products
• Developed and executed a semester long promotional campaign.  Also established a system, with rewards, to track departmental sales and project success
• Built Power Point presentations, highlighting project improvement and effectiveness, for bi-weekly board meetings and a semi-annual Board of Directors Meeting

Development Representative, National Phone Campaign                                           January 2005 – May 2006  

• Established and maintained relationships with alumni to obtain support for various University programs
• Trained new employees on using knowledge of University programs and tuition fees to direct market to donors and obtain maximum support
• Developed special projects such as the Chancellor’s Society and the Senior Class Gift which obtained financial support for the University’s Annual Fund

Marketing Director, The Razorback Yearbook                                                              August 2005 – December 2005

• Built a campus wide marketing campaign that announced when/where pictures were taken and when/where yearbooks could be picked up 
• Negotiated with University departments to obtain permission to display promotional materials on campus and online
• Created and placed promotional materials such as table tents, flyers, newspaper ads and online banners
• Coordinated photo shoots, blood drive, and yearbook delivery and distribution to students

 

Promotions Intern, Clear Channel Radio                                                          January 2005 – May 2005

• Wrote press releases to local media outlets noting station awards and upcoming benefits
• Organized air-purchase files for the Logistics Team
• Coordinated stations’ prize giveaways and contacted winners
• Set up and staffed live remotes at all charity events, such as the Country Cares for St. Jude Kids Radiothon

 

Professional References and Linkedin Recommendations

 

Bud Richey
8 richeyw@rhodes.edu, ( 901.843.3847

 

Amy Oakes Ware
8 oakesa@rhodes.edu, ( 901.843.3000

 

Keith Williams

8 keith@niks620.com, ( 479.445.4424

 

 

Matt Semko, Assistant Director of Alumni Relations, Rhodes College (colleague)
managed indirectly

“Sarah is really great! She relates with the alumni of Rhodes College really well. She has put together some wonderful programs and does a great job with the career network and helping students.”

 

Additional Professional and Volunteer Activities

 

·        Proficient with Access, Sharepoint, Word, Excel, Power Point, Publisher, Photoshop, Illustrator, InDesign, Banner, Harris Connect, iModules, RedDot, and Lumens

·        Member of Council for Advancement and Support of Education (CASE)

·        Editor of the West Memphis High School Yearbook; approved all content

·        Parliamentarian of Delta Beta Sigma; organized and staffed philanthropic events

·        Meals on Wheels; delivered meals twice a week

·        Vacation Bible School teacher; supervised pre-school class

·        Youth Bridge volunteer; supervised live-in youths at night

·        Saint Jude Liberty Bowl 5-K run and Memphis Marathon; aid station staff

·        Tutor for elementary students

·        Northwest Arkansas Big Brother Big Sister; involved with the University of Arkansas Chapter